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27 FEBRUARY 2025 - ON AN ONLINE DEVICE NEAR YOU
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The Enterprise Architecture Show
 
Co-Host Partner
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ABOUT

The challenge for Enterprise Architects is continually evolving - organisations are becoming more reliant on technology to deliver competitive advantage, but how can this be delivered in a way that enables innovation?

 

switchON will showcase how the future of enterprise architecture depends on the ability to engage across the organisation - from an ivory tower to an empowered community.

Pushing Boundaries
We do not sit on the fence at switchON - speakers are encouraged to address the most difficult questions, by sharing experiences & getting involved in the discussion you can shape the future too
Cutting Edge Content
Our promise to you is top class content, speakers & discussions - all presentations are specially created for switchON, putting you at the forefront of change & to leave you inspired for the future.
Unlocking Value
EA’s can harness the knowledge locked up within the organisation, balancing control with adaptability to drive innovation & change across the business. Join us & get connected at switchON
Building Influence
Are you struggling to gain influence in your organisation? Frustrated that stakeholders won’t buy in? You’re not alone! switchON brings together like minds to provide ideas & tools on how to build your influence

What’s switchON all about??

Who should attend

 
 

>  CIO's

>  Vice President IT 

>  Head of Enterprise Architecture

>  Head of Cloud Architecture

>  Head of Data Architecture

>  Head of IT/Business Applications 

>  Head of IT

>  Enterprise Architect

>  Head of Process Management

>  Cloud Architect 

>  Data Architect

>  Business Architect

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Speakers

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Advait Thakur

Principal Enterprise Architect

Takeda

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Catalina Butnaru

Senior Consultant

SAP LeanIX

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Ibrahima Ndiaye

Enterprise Architect

Groupe RATP

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Jimmy Sterner

Lead Solutions Architect

Apollo GraphQL

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Luca de Risi

CEO

MEGA International

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Pascal Dussart

Business Architect

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Rubi Kaur

Chief Enterprise Architect

Lloyds Banking Group

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TS Sundar

Chief Enterprise Architect

Corning Incorporated

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Yogini Kale

Enterprise Architect

Scania

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Alan Inglis

Transformation Facilitator

DEFRA

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Chloe Gray

Head of Enterprise Architecture

Nationwide

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Ioana Bour

Manager Enterprise Architecture

ABN-AMRO

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Junior Brandt

Europe Network Leader

Chief Architect Network

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Mart Hoogvliet

Account Executive

ValueBlue

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Patrick Storms

Senior Solutions Consultant

ValueBlue

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Sakari Olli

Chief Enterprise Architect

Wartsila

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Teresa Keigher

Senior Enterprise Architect

Nationwide

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Andrew Lewthwaite

Pre-Sales Lead

Avolution Software

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Garima Singh

Chief Architect & Global VP

IKEA

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Itiel Maayan

Chief Enterprise Architect

AT&T

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Kadir Özbayram

Senior Partner

ins·pi

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Mohamed Abd El Kader

Chief Enterprise Architect

PWC

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Pavlos Kalogeras

Senior Enterprise Architect

Lufthansa Group

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Shikha Merchant

Principal Architect

Royal London

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Vinay Sail

Lead Enterprise Architect

JDE Peet's

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Anjali Subburaj

Advisory Board Member

Mach Alliance

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Grant Ecker

Founder

Chief Architect Network

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Jesús Barrasa

AI Field CTO

Neo4j

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Kathryn Goddard

Senior Enterprise Architect

Nationwide

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Morten Stender

Partner

Next-Insight

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Peter Pugh-Jones

Director, Strategic Accounts

Confluent

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Soniya Mahale

Senior Enterprise Architect

Nationwide

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Yannick Rudloff

Product Management Director

Mega International

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Become a Speaker

Are you Interested in speaking at one of our switchON events?

Submit your speaker proposal, stating the event and the topic for the presentation, we'll be in touch shortly!

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AGENDA


The schedule is based on the Central European Time Zone

09:20
Opening Remarks
Philip Bell, Director, Sofa Summits
09:30
Fueling Data & AI Transformation with Real Business Impact at IKEA - The Role of EA in the Journey
Garima Singh, Chief Architect & Global VP, IKEA
09:55
Making Architecture Stick & Demonstrating EA Value
Yannick Rudloff, Product Management Director, MEGA International
10:25
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
10:45
Minimum Viable Architecture - Streamline Design Processes, Enhance Productivity & Deliver Robust Solutions
Itiel Maayan, Chief Enterprise Architect, AT&T
11:10
Knowledge Graphs: The Strategic Foundation for AI-Ready Data in the Enterprise
Jesús Barrasa, AI Field CTO, Neo4j
11:35
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
11:55
Aligning EA with Strategic Business Objectives - Support & Driving Business Strategy
Ioana Bour, Manager Enterprise Architecture Pool, ABN-AMRO
11:55
Transforming Value Delivery Using Design Sprints - Improve Value Delivery in Global Organisations
Alan Inglis, Transformation Facilitator, DEFRA
12:20
Five Things You Need to Know About Data Streaming in 2025
Peter Pugh-Jones, Director, Strategic Accounts, Confluent
12:45
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
13:10
Shifting from Governance to Influence: A Different Approach for Entreprise Architecture
Ibrahima Ndiaye, Enterprise Architect, Groupe RATP
13:10
Better Strategy Execution with Benefit Maps - Support Stakeholders & Enhance Overall Goal Clarity
Pascal Dussart, Business Architect
13:10
Seamlessly Integrating EA Practices & Framework into Business-led AI/GenAI Solutions - Making Everyone Think & Act like an Architect!
Advait Thakur, Principal Enterprise Architect, Takeda
13:35
Enterprise Architecture: Moving to Democratized & Data-Driven Transformation
Patrick Storms, Senior Solutions Consultant & Mart Hoogvliet, Account Executive, ValueBlue
13:35
Enhancing Tech Risk & Compliance Management - Bolster Risk Assessment & Foster Better Tech Standards Adoption
Catalina Butnaru, Senior Consultant, Product Marketing, SAP LeanIX
13:35
The Standards Effect: Governing AI to Drive Innovation - Tools to Set the Standard & Shape your Future
Kadir Özbayram, Senior Partner, ins·pi
14:00
Digital Transformation for Siloed Businesses - Top down vs Bottom Up Approaches
Shikha Merchant, Principal Architect, Royal London
14:00
High Quality Data is the Fuel for AI - Learnings from AI Development - How to Ensure Quality Data?
Sakari Olli, Chief Enterprise Architect, Wartsila
14:25
Exhibition & One 2 One Networking
- Take a virtual walk through our online exhibition - find some inspiration
- One 2 One Meetings with Sponsors, Exhibitors & Peers
15:00
Enterprise Architecture Action Framework for Accelerating Digital Transformations
Yogini Kale, Enterprise Architect, Scania
15:00
Holistic Approach to Interoperability in Composable Commerce - Establishing Interoperability of Processes & Teams
Anjali Subburaj, Advisory Board Member, Mach Alliance
15:00
Practical Insights on Application Rationalisation: A Real-World Journey
Vinay Sail, Lead Enterprise Architect, JDE Peet's
15:25
How Does Standardizing Business Capabilities Empower Digital Transformation?
Andrew Lewthwaite, Pre-Sales Lead, Avolution Software
15:25
API Architecture: Delivering dynamic AI-Driven Experiences with API Orchestration
Jimmy Sterner, Lead Solutions Architect, Apollo GraphQL
15:25
EA as a Collaborator of Strategy, Principles & Target Architecture
Morten Stender, Partner, Next-Insight
15:50
Plug-in EA to Value Stream/Product Based Frameworks - Examples & Best Practices
Pavlos Kalogeras, Senior Enterprise Architect, Lufthansa Group
15:50
Surviving Enterprise Architecture – Lessons Learned
Chloe Gray, Head of EA & Teresa Keigher, Senior EA, Nationwide Building Society
16:15
The Evolving Role of EAs in Shaping Resilient & Adaptable Organisations
TS Sundar, Chief Enterprise Architect, Corning Incorporated
Junior Brandt, Europe Network Leader, Chief Architect Network
Luca de Risi, CEO, MEGA International

Moderator: Grant Ecker, Founder, Chief Architect Network
16:15
What Skills Do High-Performing Enterprise Architects Possess - How is this Changing?
Rubi Kaur, Chief Enterprise Architect, Lloyds Banking Group
Mohamed Abd El Kader, Chief Enterprise Architect, PWC
Soniya Mahale, Senior Enterprise Architect, Nationwide Building Society

Moderator: Peter Pugh-Jones, Director, Strategic Accounts, Confluent
17:00
Closing Remarks
Philip Bell, Director, Sofa Summits

Registration Options

IT and Digital Transformation Practitioners

For those working in Enterprise Architecture Data, IT and AI at end user companies

€ 80

%  Early Bird Ticket until 27 January €80 after the date

%  Access to SwitchOn Summit

 

%  One 2 One Speed Networking

%  Private and Public Chat

%  Virtual Exhibition

Vendor & Solution
Providers

For employees of technology providers, software or consultancy services

€ 499

%  Access to SwitchOn Summit

 

%  One 2 One Speed Networking

%  Private and Public Chat

%  Virtual Exhibition

* Sofa Summits reserves the rights to cancel the registration if the registration conditions are not met or the registration details are false. 

Sponsors

Co-Host Partner
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Supporting Partner
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Sponsorship

Our virtual conferences look & feel like the real thing - complete with speaker sessions & an exhibition hall. But you don't have to leave your computer to display your products & services, chat with attendees & generate high-volume, targeted leads. No flights, no hotels, no expensive booth setup - no hassle.

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